Your Cutting-Edge rogers cable tv Resource

Get Television cable tv dish network
Home About Us Contact Us Golf Articles News Links
to Get Television cable tv dish network - your comprehensive rogers cable tv resource.
on rogers cable tv

Below, you'll find extensive information on leading rogers cable tv articles and products to help you on your way to success.



A History Of Drug Ads On Tv
By Ed Zimney, M.D.


A History Of Drug Ads On Tv
By Ed Zimney, M.D.
It seems like only yesterday when Direct-to-Consumer Advertising (DTCA) of prescription drugs didn't exist. Now, of course, it can't be avoided. Let's take a look at the history of this practice and see if we can explain how this all came about.

Before 1980, there was no such thing as DTCA. The times just weren't right. But in 1981, a few drug companies made small forays into this unchartered territory. The reaction of the Food and Drug Administration (FDA) was to impose a moratorium on all DTCA so it could research the issue. After a few years, the moratorium was lifted, but essentially it only allowed print advertising in magazines and the like. But it took 14 more years before the FDA issued rules on how to undertake advertising.

Why print and not TV? The answer is in the fine print - the fine print in this case being the package insert or the full prescribing information (you know, that little folded up piece of paper that comes in drug boxes and magically opens into something the size of a towel?). More specifically, the fine print refers to the so-called brief summary.

So in the early days, it was in a nutshell: no brief summary no drug ads on TV. But some of you may recall the early days of DTCA during which there were a number of very bizarre ads that seemed to say nothing. The prototype were the original ads for Rogaine, which said "Did you know that Rogaine was minoxidil?" or "I didn't know that minoxidil was Rogaine." Unless you already new what Rogaine was, these ads were quite baffling.

This happened because the FDA Regulations stated that a product could advertise itself on if it only presented the brand and generic names (both are required) and more importantly there could be no

Digital Film Tools Releases Rays & reFine Apps for Android
Visual effects innovators add a ray of light to any creative project

(PRWeb October 23, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14826650.htm

]]>
Out Now: David Gravell?s ?On The Move? (inHarmony Music)
?On The Move? is the third release from Andrew Rayel?s new record label, inHarmony Music.

(PRWeb October 21, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14801553.htm

]]>

Xcaret Nominated As The World's Best Theme and Aquatic Park
Xcaret has been nominated in the "Best Theme Park in the World" and "Best International Aquatic Park" categories, and is currently participating in the voting process which...

(PRWeb October 20, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14827635.htm

]]>

A New "Success Files" Segment with Rob Lowe Examines The...
An upcoming segment will feature Montessori teaching professionals.

(PRWeb October 20, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14823655.htm

]]>

Anthony Hamilton Inducted into the North Carolina Music Hall of Fame...
Charlotte Proclaims October 19 as ?Anthony Hamilton Day?

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14822576.htm

]]>

Shefik Named a Judge at Local Miss America Competition
Media personality Shefik has been named a judge at a local Miss America competition, where he completed his initial duties by aiding in the 2018 crowning of Miss Northern Lakes, Miss Northern...

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14822716.htm

]]>

LA Femme International Film Festival Sneak Preview of ?The Year of...
Lea Thompson?s Feature Directorial debut The Year of Spectacular Men, Q&A with Lea Thompson, Madelyn Deutch, Zoey Deutch will screen Oct 21 at 7pm and NOVITIATE, a crisis of faith drama from...

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14817192.htm

]]>

Lou Ferrigno?s Fitness Event ?Hulks Out? in Palm Springs, CA on...
Lou Ferrigno Unveils Multi-Sport Fitness Expo with 6 Sports, Seminars, Celebrities, Fitness Fashion Shows and 200 Exhibitors at Ferrigno Legacy

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14817459.htm

]]>

From Harvey Weinstein to Health Insurance: New ?Angerware? App Helps...
Many consumers are eagerly embracing a new generation of anger-driven shopping assistant apps that help them avoid doing business with companies that don't match their values.

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14817912.htm

]]>

Caldwell Vineyard to Honor Will Ferrell with the Caldwell Vineyard...
November 10th Tribute at the Lincoln Theater in Napa Valley Highlights 2017 Napa Valley Film Festival

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14819723.htm

]]>

Cablefax Announces 2017 TV Hall of Fame
November 7 Awards Gala in L.A. will also Celebrate Winners and Honorable Mentions for the Program Awards and Trailer Awards, along with the Inaugural Affiliate Marketing Hot List. Special Guests...

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14820306.htm

]]>

Cynopsis TV Awards ? Call for Entries Now Open
Honoring excellence in the TV industry - submit by November 10

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14820671.htm

]]>

Cedato Launches Industry-First Video Supply Path Optimization,...
New solutions give publishers and advertisers a comprehensive toolset for modern video

(PRWeb October 19, 2017)

Read the full story at http://www.prweb.com/releases/2017/10/prweb14821328.htm

]]>

representation of what the drug was for. The regulations were intended to allow drug companies to detail doctors on their products, and since they would then know what the drugs were for, reminders that just called attention to the name would be worthwhile (for the drug companies).

Now we understand the premise behind those seemingly absurd ads. As reminder ads, they were perfectly legal, but they caused a whole lot of confusion, particularly among regular people who might not have known what those drugs were for. All they could do was to sit and scratch their heads. You still occasionally see these ads such as the ones with people surfing through corn fields saying nothing more than ask your doctor about, let's say, Allegra (fexofenadine).

We're coming into the home stretch here, the modern era of DTCA on TV. In 1995, the FDA relented and devised a scheme that they felt everyone could live with. The key phrase in the Regulations that they took advantage of was that ads require a brief summary "unless there are adequate means of disseminating the full prescribing information." So FDA crafted a set of rules that would be considered "adequate means." The ads would have to have four components: a toll-free number for people to call to obtain the PI, a reference to see a magazine where they were concurrently running a print ad (so the person could read the accompanying brief summary), a Web site where the PI could be found and lastly, instructions to ask your doctor or pharmacist for more complete information - got that? Well, the drug companies sure did, and the rest, as they say, is history.

Is DTCA here forever? Not necessarily. The FDA has been charged with studying the impacts of DTCA and if they or others were to prove significant negative outcomes, it wouldn't take FDA very long to say: "Remember that stuff about ‘adequate means?' well we just decided that the four criteria aren't enough, and you must now include the entire brief summary." Of course, they could just as easily say the same thing without any data, but even the FDA likes to practice safe regulating! And lastly, Congress could always write new laws precluding ads for prescription drugs. Stay tuned.

Ed Zimney, M.D.
Dr Z"s blog can be found at http://blog.healthtalk.com/zimney/

For more information, articles and programs on Diseases, Health, Medicine and making the right choices please visit http://healthtalk.com/


We strive to provide only quality articles, so if there is a specific topic related to tv that you would like us to cover, please contact us at any time.

And again, thank you to those contributing daily to our rogers cable tv website.

 

Pic

Free TV show on the internet
By Anna Josephs
Bored with all local and national programming? Looking for more variety in your TV viewing? Now watch hundreds of foreign TV drama, comedy, news, and action shows right on your PC. Get over 700 TV Read more...

Taking A Closer Look At Dish TV
By Morgan Hamilton
Do you know what dish TV is exactly? Nowadays, dish TV is gaining more and more popularity. During the last ten years or more, dish TV has become so common among us that almost every house has a Read more...

Pic

.tv is the Internet country code top-level domain (ccTLD) for the island nation of Tuvalu. Except for reserved names like .com.tv, .net.tv, .org.tv and others, any person in the world can register a .tv domain for a fee, much of the income from which goes to the government and people of Tuvalu. The domain name is popular (and thus economically valuable) due to it being an abbreviation of the word 'television' (other similar ccTLDs are .fm, .am, and .cd). ...

 

 

rogers cable tv
Navigation

Rogers Cable Tv
Broadband Cable Tv
Charter Communications Cable Tv
National Cable Television Cooperative

 

Dish Network: Super Digital Satellite TV Deals Now Available
By John Richardson
With more than 250 channels, Dish Network is the fastest-growing digital satellite television provider in the country. Serving 12 million subscribers, the company offers the best customer service and Read more...

Resources
Watch Satellite TV on PC – New Software is the next IN Thing
By Davion Wong
Watching satellite TV on PC is cool. If you have been doing so, you should know that the only way to watch satellite TV on PC is to use the PCTV card. Now, PCTV cards are not the cheapest peripherals Read more...
Additional Resources
Are You Sure You Don’t Need a CCTV Camera Monitor?
By Dan Crane
Surveillance cameras are one of the best ways to monitor and capture any illegal activity, such as shoplifting in stores or supermarkets, some fighting near schools, or robbery in the warehouse. But Read more...
The Different Types of TV and How They Work
By Chelsea Aubin
If you have ever wondered how a TV show you are watching gets from who-knows-where to your TV? Well there are a lot of steps involved in getting the signal from point A to point B. There are also Read more...
How To Get The Most From Direct TV
By David Johnson
More and more, savvy consumers are choosing Direct TV over traditional cable. In fact, Direct TV is now the leading cable television provider in the United States and the largest satellite TV Read more...

© 2006 Get Television cable tv dish network. All rights reserved. Legal Information :: Privacy Policy rogers cable tv

Home Email Login